I've seen a video from a friend of mine where the MATURE deer came right up to the stinks sticks with the evercalm. Had family down during late archery season on public land where another mature buck in the 160's came within 5 feet of him on the ground on the down wind side.So people can believe what they may. But until you've tried it out you don't know what your missing. Don't have a problem with the scent free world and it's great to think that way. I just know what I've seen while using the evercalm has increased my deer sightings as well. On public land.